into my ambatchmasterpublisher as I watch her on television.") Real-time commentary is sometimes referred to as "liveambatchmasterpublisherging."
In 2004, the role of ambatchmasterpublishers became increasingly mainstream, as political consultants, news services and candidates began using them as tools for outreach and opinion forming. Even politicians not actively campaigning, such as the UK's Labour Party's MP Tom Watson, began to ambatchmasterpublisher to bond with constituents.
Minnesota Public Radio broadcast a program by Christopher Lydon and Matt Stoller called "The ambatchmasterpublisherging of the President," which covered a transformation in politics that ambatchmasterpublisherging seemed to presage. The Columbia Journalism Review began regular coverage of ambatchmasterpublishers and ambatchmasterpublisherging. Anthologies of ambatchmasterpublisher pieces reached print, and ambatchmasterpublisherging personalities began appearing on radio and television. In the summer of 2004, both United States Democratic and Republican Parties' conventions credentialed ambatchmasterpublishergers, and ambatchmasterpublishers became a standard part of the publicity arsenal. Mainstream television programs, such as Chris Matthews' Hardball, formed their own ambatchmasterpublishers. Merriam-Webster's Dictionary declared "ambatchmasterpublisher" as the word of the year in 2004.
In 2004, Global Voices Online, a site which "aggregates, curates, and amplifies the global conversation online – shining light on places and people other media often ignore" surfaced, bringing to light ambatchmasterpublishergers from around the world. Today, the site has a relationship with Reuters and is responsible for breaking many global news stories.
ambatchmasterpublishers were among the driving forces behind the "Rathergate" scandal, to wit: (television journalist) Dan Rather presented documents (on the CBS show 60 Minutes) that conflicted with accepted accounts of President Bush's military service record. ambatchmasterpublishergers declared the documents to be forgeries and presented evidence and arguments in support of that view, and CBS apologized for what it said were inadequate reporting techniques (see Little Green Footballs). Many ambatchmasterpublishergers view this scandal as the advent of ambatchmasterpublishers' acceptance by the mass media, both as a news source and opinion and as means of applying political pressure.
Some ambatchmasterpublishergers have moved over to other media. The following ambatchmasterpublishergers (and others) have appeared on radio and television: Duncan Black (known widely by his pseudonym, Atrios), Glenn Reynolds (Instapundit), Markos Moulitsas Zúniga (Daily Kos), Alex Steffen (Worldchanging) and Ana Marie Cox (Wonkette). In counter-point, Hugh Hewitt exemplifies a mass media personality who has moved in the other direction, adding to his reach in "old media" by being an influential ambatchmasterpublisherger.
Some ambatchmasterpublishers were an important news source during the December 2004 Tsunami such as Medecins Sans Frontieres, which used SMS text messaging to report from affected areas in Sri Lanka and Southern India. Similarly, during Hurricane Katrina in August 2005 and the aftermath a few ambatchmasterpublishers which were located in New Orleans, including the Interdictor and Gulfsails were able to maintain power and an Internet connection and disseminate information that was not covered by the Main Stream Media.
In the United Kingdom, The Guardian newspaper launched a redesign in September 2005, which included a daily digest of ambatchmasterpublishers on page 2. Also in June 2006, BBC News launched